As the discipline of project management edges ever closer to being recognized for being able to lend meaningful support to companies’ business functions, the business case emerges as a potentially useful tool in leading that charge. Business cases have been around for a long time, but are rapidly gaining popularity, as more and more companies struggle to optimize the application of limited budgets. 

The business case is a tool that enables the thoughtful and thorough analysis of a host of business decisions, such as project justification and approval, vendor selection, alternative analysis, and implementation decisions. It then follows that having the ability to craft a top notch business case will continue to grow as an important contribution to the project manager’s toolbox.  This presentation walks attendees through the business case process and presents a comprehensive and detailed outline which describes proper technique in terms of substance, form, and content for preparing formal business cases on projects. Interested attendees get to walk away with a template they can begin using the next day.